Cup for People
A network of grassroots initiatives and civic activists created before the World Cup in Saint Petersburg in order to use event as an opportunity to enhance communication among people from different countries, both guests and locals, on the human rights, inclusion and civil society topics.
What's up?
Safe and friendly space near the fan-zone, civic info center, tours about social issues and modern culture, responsible consumption map and a campaign counteracting violance against women in the bars — learn more here:
What's behind?
In the winter, we discussed what the World Cup means to each of us individually and what we could do during this time in our city of St. Petersburg. We thought about our interests, wrote down ideas and went to work into groups.

We decided to try to establish a cultural exchange among guests from different countries. We want to show them alternative places and civil society through excursions, events and different locations.

We organize public talks on the topic of the World Cup's «Kitchen» in order to understand better, how such an event can affect the city and how citizens can be involved in making decisions concerning mega events.

Together with international organizations and journalists, in our public programs we will focus on different local problems: discrimination of minorities, violation of rights and freedoms, ecology and inequality.
Olga Polyakova
Cup for People, Trava
Sport events are not about great achievements, mega projects and competition for the sake of national prestige and official presentation, but about peaceful encounter of cultures and the joy of the game.

This is an opportunity to establish a connection among representatives of civil societies and to carry on meaningful discussions on different issues, such as discrimination, intercultural contact and stability of mega projects.

We would like that every football guest felt like home in St. Petersburg and left with positive memories.
Arseny Konnov
urban expert, guide
Who else is in?
What are other people doing?
We are not the only activists who react somehow on the World Cup in Saint Petersburg and Russia. Follow those campaings against dog murders and tortures of antifascists and diversity & safety guide.
If you as a journalist or writer are looking for local people, places or stories in Saint Petersburg, specially focused on social and political issues, we are happy to assist, contact with the actors and experts, or invite you in 'Tours for People'.

If you are coming for the World Cup to see the game, let's organize some cultural, social or networking event together.
photo by Татьяна Костева, Ксюша Иванова, Яна Субботина, Евгения Анисимова